"Gangnam Style" is a Korean language colloquialism that refers to a luxurious lifestyle associated with the Gangnam district, an affluent area of Seoul, where people are trendy, hip and exude a certain "swag". In a CNN interview, PSY has compared Gangnam to Beverly Hills, California. The term was listed in TIME's weekly Vocabulary List as a manner associated with lavish lifestyles in Seoul’s Gangnam district.
"Gangnam is a territory in Seoul, Korea. I describe it as noble at the daytime and going crazy at the night time. I compare ladies to the territory. So — noble at the daytime, going crazy at the night time — and the lyric says I am the right guy for the lady who is like that," said Psy.[11]
The song is about "the perfect girlfriend who knows when to be refined and when to get wild."The song's refrain "오빤 강남 스타일 (Oppan Gangnam seutail)" has been translated as "Big brother is Gangnam style", with Psy referring to himself; "oppa" is a Korean phrase used by females to refer to an older male friend or older brother.
The song is a satire of conspicuous consumption in South Korea - such satire is unusual in South Korean music, especially in K-Pop, which is known for bubblegum pop.South Korea has a high amount of conspicuous consumption. The country's credit card debt is 155% of its disposable income, and such debt has been encouraged by the government to help drive economic growth. One of the most common types of conspicuous consumption is expensive coffee. Women known as Doenjangnyeo are known to spend large amounts on expensive coffee while eating cheap Ramen meals. This is why Psy draws attention to drinking coffee in the song.
The lyrics are by Psy, music by Psy and Yoo Gun-hyung, and it was arranged by Yoo Gun-hyung, who is a well-known producer in South Korea and also collaborated with Psy in the past. In K-Pop, it is unusual for an artist to write his own music and choreograph his own video as Psy does.
even britney also got  Gangnam style fever

Gangnam Style

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